by Justin Topliff | Aug 31, 2015 | Blog
Check out my podcast on Onward Nation, where I discuss my top learnings from Infusionsoft and founding the Product Marketing Summit. Show Notes Justin Topliff is a Product Marketing Manager at Infusionsoft, one of Arizona’s top tech startup success stories. He is...
by Justin Topliff | Aug 28, 2015 | Blog
In the second installment of “Coffee with a PMM,” I interview Colm Lennon, founder of Haka Products. Before Haka, Lennon was a divisional CIO at Honeywell. Lennon got into product marketing after inheriting a division at Honeywell that had become...
by Justin Topliff | Aug 27, 2015 | Blog
When I explain what product marketing is, I always separate it into three different tiers. The first tier is entirely research. Research on: market landscape, industry, competition, customers…you name it, we do it as product marketers. But sometimes, we get so bogged...
by Justin Topliff | Aug 11, 2015 | Blog
This morning, I was a guest on Stephen Woessner’s Onward Nation podcast. For those who haven’t subscribed, it’s a pretty solid podcast targeted towards small business owners. Topics center around actionable advice on how top business owners think,...
by Justin Topliff | Aug 11, 2015 | Blog
I’m creating a new series as part of the Product Marketing Summit called “Coffee with a PMM,” where I sit down for coffee every week with a product marketer. The goal? To see what lessons I can learn about life and career as a product marketer. Hear...
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